AMERICA´s CUP

PROJECT PROFILE

America´s CUp: ABERDEEN STANDARD / LANDrOVER BAR

Aberdeenstandard.com

Aberdeen Standard Investments is a leading global asset manager and world-class investment company. When Aberdeen signed a last-minute deal to sponsor Ben Ainslie’s Land Rover BAR team in the America’s Cup, they suddenly needed a TV spot to amplify it – with just a matter of weeks to go before the competition started.

Reducing the end-to-end timescale to just three weeks - including a three-day shoot in Bermuda – saved the client a fortune on creative and production fees, without compromising on quality.


SERVICES INCLUDED:

  • Concept & treatment

  • Recce

  • Full production (including post)

 

The Agency:

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