America´s CUp: ABERDEEN STANDARD / LANDrOVER BAR
Aberdeen Standard Investments is a leading global asset manager and world-class investment company. When Aberdeen signed a last-minute deal to sponsor Ben Ainslie’s Land Rover BAR team in the America’s Cup, they suddenly needed a TV spot to amplify it – with just a matter of weeks to go before the competition started.
Reducing the end-to-end timescale to just three weeks - including a three-day shoot in Bermuda – saved the client a fortune on creative and production fees, without compromising on quality.
Concept & treatment
Full production (including post)